On February 16, a series of online lectures within the cooperation of the Chair of the Institute of Media, Advertising and Cinema of Russian-Armenian University and the famous Russian corporation TWIGA Communication Group was launched. TWIGA Corporation is a leader in the CIS countries in terms of all types of services in the field of communication: advertising, product promotion, sales promotion, creative work, design, among others. 

 

The first lecture “TWIGA CG and marketing communications, key market disciplines” was delivered by the managing director of TWIGA Corporation Sergey Ogandjanian for RAU students majoring in Advertising & PR.

 

In the words of the RAU Chair of the Department of Creative Industries Nina Kevorkova, the lecture aroused great interest among the students who received comprehensive answers to all their questions.
 
"Every Friday, starting today and until the end of the term, managers and leading employees of TWIGA Communication Group will share their invaluable experience with students of the Institute of Media, Advertising and Cinema, which will, undoubtedly. make our graduates even more in demand as specialists in the field of communication, advertising and PR. We express our sincere gratitude to the founder and president Alexander Ogandjanian, vice president Karine Ogandjanian, directors and leading employees of TWIGA Corporation, as well as director of the Institute of Media, Advertising and Cinema Karen Markaryan for the granted opportunity to improve the professional level of our students”, she emphasized.
 
It should be noted that TWIGA Corporation has representative offices in Moscow, Kyiv, Almaty, Minsk, Yerevan and Tbilisi. The corporation has won more than 300 awards at major international and Russian festivals and competitions. It is among the top 100 leading companies of Russia.

 

The founder and president of the TWIGA Communication Group is Alexander Ogandjanian, academician of the Russian Academy of Advertising. as well as vice-president of the Russian Association of Communication Agencies (RACA), head of the section of Pharmaceutical Communications, chair of the Commission for Small and Medium Business AKAR. Co-founder and vice president of TWIGA CG Karina Ogandjanian is an academician of the Russian Academy of Advertising, and official representative of Cannes Lions/Lions Health in Russia.